Flowers in any form and color are a welcome sign for everybody. In fact, flowers are the best ways of starting a relationship or closing an argument. No one says NO to flowers and that is just why one can start a business in both real and artificial flowers. In fact, there is no household that does not have flowers in either form. Now that we have understood the need of flowers let us get down to business.
Real flowers or artificial: When one reaches the summit of deciding as to which one is good for doing business, the first thought that comes to mind is the planning. If the decision is to go in for fresh flowers, then let us understand as to what goes into the business of sending fresh flowers. Fresh flower business is big business as the demand for them seems to grow in leaps and bounds.
Every occasion needs flowers beginning from a newborn to the cemetery. The first thing to understand about fresh flowers is the location. A central location would be ideal though some would suggest close to a holy place would be better. Once the location has been decided upon the next step would be to appoint a staff. It is very essential to have the right staffs that have the knowledge and the passion for flowers.
How to get the business rolling: The two steps above that have been taken were location and staff. Now it is the way of getting the customers to the doorstep. Flowers can be noticed from a distance both by its color and fragrance. So, half the work has been done by the flowers. The other half is the advertisement that one needs to do to make people aware that a florist shop exists in their locality.
Selling flowers at strategic locations is a good way of increasing business. It could be like on All Souls day which falls on November the second of each year. On this day people do visit the graveyard to pay respect to their loved ones who have departed for the heavenly abode. On this day thousand of flowers are sold in the form of garlands, bouquets, wreaths or just rose buds. Another festival day is Valentine ’s Day which is celebrated all over the world and is a million dollar business as far as flowers are concerned. A florist managed to sell over four thousand eight hundred dozen of roses during this one week. Business people must take advantage of the festival season though there many who purchase flowers on the spur of the moment.
Love And Feelings
Flowers should always look fresh and well packed in bright wrappers to attract the buyer. A woman will buy flowers to make the room look more attractive while the men buy flowers to woo the women. Whatever maybe the reason every flower has a season. Keeping seasonal flowers could increase the business manifold.They should not only be selling roses and other flowers but should be selling love and feelings.